Trust a Top Content Marketing Agency to Optimise Your Mobile Presence

Mobile optimised content is seen as a foremost driver of in-store sales growth, according to Fortune magazine. As consumers spend more time browsing the Web and social media through their mobile devices, the myth of consumers’ purported reluctance to complete transactions over the air steadily crumbles. A study from marketing intelligence firm NinthDecimal cites an immediate 80% rise of in-store visits on the first day of release of one of their client’s mobile campaigns. The article adds that that the influence of mobile ads will be even greater this year as consumers are no longer hat willing to invest in ad-blocking software for their devices, compared to their behaviour on desktops.
http://www.trafficconemarketing.com/2015/09/10/trust-a-top-content-marketing-agency-to-optimise-your-mobile-presence/

Optimise Your Mobile Presence with Expert Help

Mobile Internet is the way of the future. If you want to be relevant, you’ll need to contact a content marketing agency to help optimise your website’s content. Their expertise can help you deal with several marketing considerations.

Managing User-Generated Content for your Digital Marketing Strategy

The past few months saw several trends and internet phenomena that teenagers, and even adults, have been following and gamely participating in, the latest one being the #DontJudgeChallenge. These events have been the talk on social media and attracted lots of attention among people, and brands can even work these to their advantage to gain more exposure. The aforementioned trends are rich in user-generated content, which brands can use to gain the attention of their target audience and (ideally) drive sales. Recent studies show how effective user-generated content can be in persuading customers, with 84 per cent admitting that they have been influenced by such content in their purchasing decisions. Your business, too, can leverage this for your digital marketing strategy through these simple steps you can take right away.
http://www.trafficconemarketing.com/2015/07/17/managing-user-generated-content-for-your-digital-marketing-strategy/

Why Digital Marketing in Birmingham Needs Psychology to Get Leads

Marketing strategies will continue to develop through time, but consumer behaviour in England, as with anywhere else, will always be driven by a need or want. As such, knowing basic psychological triggers would help you have a steady lead flow in no time. Basic human behaviour tends towards a lifelong need to have pleasure and to avoid pain. Being knowledgeable about this will take your customers from point A to point Z. For this reason, you have to determine what your target market associates with what is desirable from what is not for you to show that your products and services are the only solutions.
http://www.trafficconemarketing.com/2015/04/09/why-digital-marketing-in-birmingham-needs-psychology-to-get-leads/